We were delighted to help Auntie Anne’s, the world’s largest pretzel franchise, to begin using reusable notebooks. Here’s a brief look at the project.

The brief

Auntie Anne’s are keen to work on ways to improve their sustainability and impact on the environment. From the packaging, ingredients and processes, they are working on a number of initiatives to be a responsible company.

Auntie Anne’s approached us to design a custom branded reusable notebook for their head office team – to allow them to work sustainably and to support their team productivity.

The result

With a brief from their Operations Director and Marketing Manager we quickly got to work on the design options, incorporating the Auntie Anne’s branding and product images. An impromptu trip to our local Auntie Anne’s store gave us much inspiration (as well as a very tasty lunch!).

With the design approved, we began producing Auntie Anne’s reusable notebooks. Within 5 days from design approval we were able to deliver their notebook packs, including pens, pen holders and eraser wipes.

And the feedback from Auntie Anne’s was great…

“Excited to use our custom branded EcoScriber reusable notebooks! Quick delivery, love the design, and we can digitise our notes, save & erase them and reuse!”

It was a pleasure working with the team at Auntie Anne’s and it was fantastic to receive their excellent feedback. We hope the team love using (and reusing) their EcoScribers.


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